Parking operators are managing the entire parking operation with multiple clients
and venues in a market. As a result, Parking enforcement is typically the lowest priority. Because of its low priority, components of enforcement tend to be re-allocated from time to-time- to other operations. A Cincinnati, OH-based operator was looking for a solution to mitigate the operational costs of the enforcement activity and thereby increase profitability of the operation of one of its parking lots.
| The solution: PRRS The All-Inclusive Parking Enforcement program with ARC was able to eliminate costs 100% due to the revenue share structure while maximizing revenue and enhancing customer service. The operator was booting cars versus the softer ticketing approach. |
Results: The PRRS program was able to increase the parking operator’s net operating income from an operating loss to $74,799 annually. The ticketing approach ensures a higher retention rate of parkers on the operator’s premises. |